Why Johnny Can’t Search – a Response

Peter Pappas,23 October 2011 

 

I just got my latest issue of Wired Magazine (Nov 2011). In "Why Johnny Can't Search," Clive Thompson writes:

We're often told that young people tend to be the most tech savvy among us. But just how savvy are they? A group of researchers led by College of Charleston business professor Bing Pan tried to find out. Specifically, Pan wanted to know how skillful young folks are at online search. His team gathered a group of college students and asked them to look up the answers to a handful of questions. Perhaps not surprisingly, the students generally relied on the webpages at the top of Google's results list.
But Pan pulled a trick: he changed the order of the results for some students. More often than not, those kids went for the bait and also used the (falsely) top-ranked pages. Pan grimly concluded that students aren't assessing information sources on their own merit - they're putting too much trust in machine.
Other studies have found the same thing: high school and college students may be “digital natives” but they're wretched at searching. In a recent experiment at Northwestern, when 102 undergraduates were asked to do some research online, none went to the trouble of checking the author's credentials. In 1955, we wondered why Johnny can't read. Today the question is why can't Johnny search?

If you spend any time around students, none of this comes as news.
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